Hoda is the founder of Leading Edge. She has more than 20 years of experience working with corporate executives. She is known for her expertise in the facilitation of individual and organizational strategic planning. Her honest, thoughtful and focused approach has successfully helped a variety of companies improve their leadership capacity and transform their organizational effectiveness. She collaborates with clients to help them build effective strategies in order to increase innovation, transform the organization’s culture, and maximize the bottom line. Hoda is active in assisting organizations through periods of rapid growth, transition and/or crisis.